Deng Lu

Department of International Business

Guangdong University of Finance & Economics

No. 21 Luntou Road Haizhu District

Guangzhou 510320 P.R. China

Telephone:(0086)-13632364903                  denglubzu@163.com

Education 

M.A., Business Administration, Sun Yat - Sen University, 2005 

B.A., Business Administration, Beijing Normal University, 2003

Academic Positions

Lecturer, Department of International Economics, Guangdong University of Finance & Economics, 2007-present.

Teaching assistant. Department of International Economics, Guangdong University of Finance & Economics, 2005-2007.

Research Associate, China-Europe Economic Research Center, GUFE, 2014-present.

Research Associate, Transnational Corporation Research Center, GUFE, 2008-2012.

Teaching Experience:

Department of International Business, Guangdong University of Finance & Economics, 2005-present.

Courses: Transnational Corporation Management, International Trade (theory and practice), International Business Negotiation

Publications

Lu Deng. Analysis on the competitiveness of Pearl River Delta export industry. Economic Zone, September 2010.

Lu Deng. An empirical analysis of the export competitiveness of textile of Pearl River Delta. China Business, August 2010.

Lu Deng, Yuqin Ke. Global value chain analysis of Pearl River Delta manufacturing, using mobile phone industry as an example. Industry and Technology Forum, October 2010.

Lu Deng. The source of enterprise competitive advantage on the industry value train. Economic Herald, July 2008.

Lu Deng, Zhengping Fu. Empirical Study on Mission Statements of Fortune 500. Modern Management Science, June 2007.

Lu Deng. Factors affecting knowledge transfer in strategic alliances. Science and Technology and Management, May 2007.

Lu Deng. A review on Multi-National Corporations’ oversea entering strategy. Business Manager, June 2007.

Academic Project

Lu Deng. “Functional specialization of China’s Cities and inter-city trade pattern—based on the theory of fragmentation of Global production”. Supported by Foundation for Distinguished Young Talents in Higher Education of Guangdong, China.2014-present.

Lu Deng. “Export Strategy of manufacture industry of Pearl River Delta—based on Global Value Chain analysis”. Supported by Foundation for Distinguished Young Talents in Higher Education of Guangdong, China.2009-2011.

Lu Deng (Participant). “Research on Guangzhou brand strategy of exporters”. Supported by Guangzhou foreign economic and Trade Department. 2006-2007.