Visual Communication Design

Advertising Video Recording and Editing

Release Date: 2017-09-22

1. Basic Course Information

Course Code: 171353
Course Name: Advertising Video Recording and Editing 
Course Type:Fundamental Course
Periods:48
Credits: 3
Target Students: Undergraduate majoring in Visual communication design 
Assessment: Examination
Preparatory Courses: Creative thinking   Base of visual communication design     Photography foundation

2. Brief Course Introduction

Advertising video recording and editing is designed to introduce students to the basics of video recording and editing video advertising. By studying theory and practice, the course helps students gain the skills of video recording and editing of film and television advertising, but more importantly makes sure students understand that film and television advertising is not only a technical work, but also an artistic creation, laying the foundation for the creation of film and television advertising.