Course Code: 151373
Course Name: Real estate project planning
Course Type: Specialty course
Periods: 48
Credits: 3
Target Students: Undergraduates Majoring in Real Estate Development and Management
Assessment: Examination
Preparatory Course: Development and Management of Real Estate
Real estate project planning is a course that mergers many theories and fields of knowledge. It introduces a comprehensive planning theory, marketing theory, strategic management theory, market research study, consumer behavior analysis, the theory of advertising, real estate investment, real estate appraisal, urban planning, property management, and other multi-disciplinary theories and knowledge, it is a new interdisciplinary subject.