Applied Psychology

Communication Psychology

Release Date: 2017-09-22

1. Basic Course Information

Course Code: 122492
Course Name: Communication Psychology
Course Type: Major Elective
Periods: 32 hours
Credits: 2
Target students: Undergraduates of Psychology, Journalism Studies, Editing and Publishing, Broadcasting and Hosting, Radio & TV Directing
Assessment: Evaluation

2. Basic Course Introduction

By studying this course, students will learn about psychological basic principles, knowledge and regulations relevant to the journalism application, to know about the compulsory psychological quality of journalists, to understand the psychological characteristics of audience, and to comprehend the essence and characteristics of journalism. Students will also learn how to analyze the audience’s psychology and behavior with the psychological theories, principles, knowledge and methods, as well to promote the psychological quality as a journalist.