Marketing

Liu Xiaobin

Release Date: 2017-09-22

Liu Xiaobin, Male, Ethnicity: Han, born in1967, from Youxian, Hunan Province. Professor of Marketing, postgraduate supervisor of enterprise management

Contact Information

Email:liuxiaobin@gdufe.edu.cn

Tel:02084096011

Education

1985-1989 Bachelor, Jishou University, Hunan

1989-1992 Master, Dalian University of Technology, Liaoning

1992-1995 PHD, Dalian University of Technology, Liaoning

Work Experience

1995-Present Guangdong University of Finance and Economics, School of Business Administration, Guangzhou

2007   Attachment as management department in Guangdong University of Finance and Economics Huashang College

Research Interest

Business Management、Decision Model

Selected Publications

Paper

The Influence of Lin-Nan Culture on the Entrepreneurial Spirit, Reformation & Strategy, April 2008.

Quantitative Evaluation and Analysis of the Retail Enterprise Competitiveness, Commercial Economics Review, April 2005.

Research on Chinese Farmers' Life Cycle Model and Manpower Savings Pension Mode, Academic Research, May 2004.

Analysis of the Influence of Confucian Culture on Retail Enterprise Competitiveness, Commercial Economics Review, December 2004.

A Study on the Relation Model of the Enterprise and Commercial Bank, Systems Engineering, January 2002.

The Application of Nonlinear Combination Forecasting Method to the Market Research, Statistics and Decision, August 2001.

Study on the Relation Model of the Manufacturer and Distributor, Journal of Guangdong Business College, October 2001. Copy of National People's Congress Commercial Economy, February 2002.

Grants & Projects

1、Guangdong Province Philosophy and Social Sciences "Eleventh Five-Year Plan" in 2007 general project: "Customer Value Model and Its Influence mechanism of the channel," October 2007.

2、Guangzhou, philosophy and social science "fifteen" project: "The impact of Lingnan Culture on the competitiveness of enterprises." December 2005.

Courses Taught

Undergraduate: Marketing Research

Management

Postgraduate: Management Research Methodology

Management of Operational Research

Professional Services

Guangdong Commercial Economics Society

Guangzhou Modern Managers Research Association