Service Operations Management

1. Basic Course Information

Course Code: 016302
Course Name: Service Operations Management
Course Type: Specialty course
Periods: 32
Credits: 2
Target Students: Undergraduates Majoring in Business Administration 
Assessment: Examination
Preparatory Course: Management

2. Brief Course Introduction

The course introduces the methods of service operations management and research for the service industry. The objective of this course is to improve the understanding of the operation functions of service organizations. Taking service system as the research object, the course focuses on the operation system and operating procedure of service industry, covers the concept of service, role and nature of service operations, service designing, service supply and demand management, service quality management, service competitive strategy, application of information technology in service, service supply chain and service internationalization.