Tourism Management

Tourism Principles and Methods

Release Date: 2017-09-21
Course Name Tourism Principles and Methods Course Number S3303001
Course Semester 1 Course Time 36 Credit 2
Course Type √ Obligatory Courses    □ Elective Courses
Institute School of Geography &Tourism Applicable Major Tourism Management
Assessment method √ Examination           □ Test
Advanced courses Economics Principle, Principles of Management Science
Teacher Zhang Ling
Teaching Objectives
Teaching objectives of the course include:
(1) students solve new problems in the tourism industry by principles and methods of management;
(2) students not only grasp tourism principles and methods, but also understand tourism demand, tourism industry and relations between various elements of tourism, they also recognize tourism and essence of phenomenons and relations caused by it ;
(3) From a theoretical and practical point of view students decide on what path to follow.
Teaching Contents
The teaching contents include: basic problems of tourism studies basic principles in tourism management, tourism motivations and tourism demand, new problems in the tourism industry, tourism methods and so on.
Outline Designer Zhang ling Date 2015.10.20