Academics
Business Management
Research Methods for Management
Release Date: 2017-09-21| Course Name | Research Methods for Management | Course Code | ||||||||
| Course Semester | 2nd | Course Time | 54 hours | Credit | 33 Credits | |||||
| Course Type | √ Obligatory Courses □ Elective Courses | |||||||||
| Institute | School of Business Administration | Applicable Major | Management, Accounting, Tourism | |||||||
| Assessment method | √Examination □ Test | |||||||||
| Advanced courses | Management, Econometrics, Statistics, Probability, Calculus | |||||||||
| Teacher | Li Xiaolin , Huang Liang | |||||||||
| Teaching Objectives | ||||||||||
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The main purpose of this course is to introduce students to quantitative and qualitative methods for conducting meaningful inquiry and research. It will provide an opportunity for participants to establish or advance their understanding in research through critical exploration of research language, ethics, and approaches. Thus, the objectives of this course are as follows: To provide students with the tools and skills required to understand research terminology and assess published research; To identify the types of methods best suited for investigating different types of problems and questions; To develop research questions that are based on and build upon a critical appraisal of existing research; To design a research proposal; and To begin initial preparations for embarking on a new research project. |
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| Teaching Contents | ||||||||||
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Introduction to management research methods Literature review Theoretical construction Measurement and questionnaire Design and Evaluation of empirical study Data compilation and analysis The relationships between variables and their logics Structural equation modelling Multilevel modelling Panel data analysis Psychological experimental designing Paper writing |
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| Outline Designer | Li,Xiaolin Huang, Liang | Date | ||||||||